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Marketing
Discover Federico Reyes' marketing projects and research, created for academic purposes, highlighting his expertise in consumer insights, creative strategies, and impactful storytelling. Explore solutions that connect brands with their audiences.
1
Marketing Research
This marketing research project identifies opportunities to enhance passenger satisfaction at Winnipeg Richardson International Airport. Key recommendations include introducing diverse and affordable food options, renowned fast-food brands, and local Winnipeg flavors. Improving service efficiency and extending dining hours will further elevate the traveler experience and competitiveness of the airport.
2
Strategy Plan Development
Falcon Creek Properties specializes in eco-friendly cabin rentals in Manitoba, providing unique outdoor experiences for adventure enthusiasts, families, and digital nomads. The marketing strategy focuses on building brand awareness through social media, SEO, and partnerships, with campaigns targeting seasonal adventures. The company aims to position itself as a premier eco-friendly destination while catering to the growing demand for sustainable travel.
3
Brand Development
Essenza Relax & Beauty offers accessible, high-quality massage therapy designed for busy professionals. With a focus on organic, cruelty-free products and personalized care, the business prioritizes well-being in a tranquil environment. Services include therapeutic and relaxation massages aimed at relieving stress and promoting holistic health. The brand emphasizes sustainability, empathy, and professionalism, making wellness an essential part of modern life.